If you are communicating on Social Media, you need a social media strategy.

The Need To Know About Strategy

The Social Media Strategy is a guide to ensure business owners understand the best way to communicate with potential customers through your dedicated social media channels. The strategy takes into consideration your businesses tone of voice, branding, when to post photos on your social media platforms, customising hashtags that attract followers, when to promote a post, influencer marketing as well as new ideas, promotions and competitions.

The online presence of your business is very important. It’s an opportunity for you as a business owner or your business model to communicate and connect with your target audience. The best thing about social media is that it is free to run and additional costs are for marketing purposes only so this can become a part of your marketing budget. The Social Media Strategy will give business owner their very own social media manual which is most beneficial when selling products through social media, or start up businesses.

What Is Included In Your Social Media Strategy

  • Summary and review of current communication trends and why businesses should communicate online.

  • Your business goals and objectives.

  • Defining your target audience and what motivates them.

  • Overview of Social Media Platforms and what it means to communicate with your audience.

  • Instagram strategy template of post ideas, themes, captions, imagery.

  • Facebook template of post ideas, themes, captions, imagery.

  • How to communicate with your target audience.

  • Written communication examples.

  • Monthly content calendar noted with important dates and events.

  • Image ideas and mood-board.

  • Appropriate and trending hashtags specific to your industry.

  • 2 week performance review.

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Need Social Media Accounts Set Up For Your New Business?

We can set up and optimise your social media accounts for your new business. Your social media accounts will represent your brand, have your contact information set up, with website links and resources optimised. We can also create your first posts on social media as part of this service.